I love cottons and have been loyal to it for almost 20 years now. But finding designs & prints that are unique in cotton is not easy and then getting it customized for you is even harder. AMAR KOSA has given me all these solutions and hence I keep coming back to it. What I absolutely love is the Indianness oozing out of the fabrics combined with elegance & contemporary designs. It closely aligns with my identity.

Sudeepta, Bangalore09.07.2020

I really really love AMAR KOSA clothes. I have a passion for Indian fabrics, but I am not keen on sarees, I am not good at wearing sarees and I am not very keen on salvar kameez. So I love the fact that she does a combination of Indian fabrics with western designs and western shapes. And she has a huge selection of styles and if there is something you don’t like, you can change it and customize it and yes it’s my go-to shop.

Claudia, Bangalore09.07.2020

Ruchita is a supremely creative person. I think her creativity just shines through in all of the AMAR KOSA line. I love the colours and fabric. Each piece is unique and handmade. When I bought this dress I thought it didn’t fit my particular body type but Ruchita was really good about tailoring it so that it fits just right. So if you’re looking for something that’s unique & a perfect fit for you then I would strongly recommend her.

Smitha, Bangalore09.07.2020

Love the feel of fabric and the way everything can be customised at AMAR KOSA. Ruchita is always ready to improvise according to my need. There were numerous occasions when i took my old saris and got them turned into beautiful dresses and bag. She never fails to amaze me with her choice of colour and options available to choose from.Always brings a smile wearing her collection.

Sripriya, Bangalore09.07.2020

I love wearing AMAR KOSA’s line of clothes. I like the fact that I look contemporary but at the same time I get the Indian feel, the fabric feels very Indian and she a lot of times has dyed her fabric with her own hands. So it’s a really good feeling to wear something like that. And I look very unique. So that’s what I really like. I don’t like to look run of the mill ordinary look. So I love looking different and I love this contemporary look.

Indira, Bangalore09.07.2020

I stumbled upon AMAR KOSA label in an exhibition in Chennai. Ruchita makes lovely clothes with an excellent fit for the Indian woman. Great styling combined with ease of wear, makes her clothes perfect for a hot place like Chennai. Last but not the least Ruchita is most helpful, willing to make alterations without any fuss. I will be shopping with AMAR KOSA for a long time to come!

Chitra, Chennai, TN09.07.2020

It’s been a great experience working with Ruchita. While she is a designer with her own collection she really welcomed my ideas and worked with them and created this dress. Lots of patience as I didn’t have an exact idea except that I don’t like this I don’t like that. So, really easy going and fun to work with. So truly recommend anybody to go to her to get a custom or even her own design which is really lovely.

Valerie, Bangalore09.07.2020

Love love loved the fit of the dresses. Never found something that suited my body so instantly. My AMAR KOSA favorites are the beautiful indigos in handloom ikat, thoughtfully finished with piping and other small details that give it polish. AMAR KOSA is a sincere brand conceived and run by an honest person who knows our bodies and delivers the best each time.

Shambhavi, New Delhi30.06.2020

I am a happy customer of AMAR KOSA. The very first outfit that I bought from Ruchita got me lots & lots of compliments! Her outfits exude vibrant energy & make you feel really good wearing them. Her designs are unique & stylish. I love how she modernizes Indian fabrics. Above all, I love Ruchita’s passion which reflects in every outfit & that makes the difference! My daughter and I love twinning in AMAR KOSA outfits!!

Nivya, Bangalore29.06.2020

I have grown up wearing tailored clothes as my mother had a boutique. I found familiarity in the way my mom dealt with her customers & the way Ruchita does. Her designs look good on all ethnicities & sizes. 'Uniqueness' is the most striking thing about her creations. I have AMAR KOSA's dresses, skirts, tops, jumpsuit, shorts, bags, masks, hairband - the list is endless. I have also had an awesome experience in custom designing my ethnic wear like kurtas, blouses & lehenga.

Deeksha, Bangalore28.06.2020

Ruchita has been making my clothes for the last few years and has been amazing about all the little details. The outfits are comfortable, stylish, and have been very versatile. I continue to embrace her clothes during these times and she has gone above and beyond to ensure comfort and style are not lost in my WFH life now 🙂

Shamally, Bangalore27.06.2020